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Manage Marketing Consents with Confidence

Centralize customer consent management with İYS, Türkiye’s official system for commercial electronic communication consents, and keep your marketing communications aligned with up-to-date consent data.

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Centralized Consent Management Manage customer opt-ins and opt-outs across communication channels from one centralized system.
Up-to-Date Communication Preferences Give marketing teams access to current consent data so every communication reflects the customer’s latest preferences.
Traceable Consent Records Maintain a clear record of consent sources, channels, dates, and status changes for greater visibility and control.
Customer Profile Bring identity, contact details, and relationship history together in one connected profile.
Consent Status Keep current opt-in and opt-out status visible across communication channels.
Automated Workflows Automatically reflect consent changes across relevant teams and business processes.
Consent History Maintain a traceable record of consent sources, timestamps, channels, and status changes.

Go Beyond IYS Integration with Connected Customer Communications

MechSoft goes beyond simply transferring consent data. Connect customer profiles, communication preferences, and interaction history within the same business context for a more consistent approach to customer communications.

  • Connect consent management with CRM, marketing, and customer support processes.
  • Maintain a centralized view of communication preferences across email, SMS, and phone.
  • Automatically reflect consent changes across relevant teams and workflows.

Turn Consent Management into Trusted Customer Communication

Connect IYS consent data with the customer view shared across sales, marketing, and service teams, keeping communication preferences in context throughout the customer journey.

Unified Customer and Consent Data

Bring customer information, communication preferences, consent status, and interaction history into a single view, helping teams work with consistent and up-to-date customer data.

Omnichannel Communication Management

Manage email, SMS, and phone communications based on customer preferences, while keeping marketing and service interactions connected within the same customer context.

Built for Compliance

Maintain traceable opt-in and opt-out records and support controlled consent management processes aligned with IYS and (GDPR) KVKK requirements.

Make Consent Part of the Customer Context

When customer data, communication preferences, and workflows come together on the same platform, teams work with greater consistency and automation becomes more reliable.

360° Customer View

Bring customer information, interaction history, communication preferences, offers, and service records together in one profile, giving sales, marketing, and support teams a shared customer context.

Connected Data, Flexible Workflows

Move beyond disconnected lists and repetitive data entry. Build workflows that connect consent updates directly to the relevant customer record, campaign, or service process.

Context-Aware AI

Power AI-driven segmentation, content recommendations, and customer service scenarios with up-to-date customer data and communication preferences for more relevant and controlled automation.

Keep Customer Preferences Consistent Across Every Channel

Connect every communication channel to a shared customer profile and up-to-date consent data to deliver a more consistent customer experience.

Email

Manage campaign and informational emails based on each customer’s latest communication preferences.

SMS

Keep SMS consent connected to the customer profile and interaction history for a consistent view across touchpoints.

Phone

Make current calling preferences available to sales and contact center teams within their existing processes.

Web Forms

Capture consent from web forms together with its source and timestamp, and connect it directly to the customer profile.

Customer Service

Reflect preference changes captured during customer service interactions across the relevant customer profile and processes.

In-Person Channels

Centrally manage consent captured through stores, events, and field teams, keeping customer preferences consistent across physical and digital touchpoints.

Note: İYS integration provides the technology infrastructure for managing consent records and communication preferences. Organizations remain responsible for configuring and operating their processes in accordance with applicable legislation and their own legal assessments.

İlginizi çekebilecek CloudOffix ürünleri.

İYS izin yönetimini satış, pazarlama ve müşteri hizmetleri süreçleriyle aynı platform yaklaşımında birleştirin.

CloudOffix Sales Cloud

Müşteri adayından teklife, satıştan faturalandırmaya kadar satış döngünüzü merkezi müşteri verisiyle yönetin.

Sales Cloud’u Keşfedin

CloudOffix Marketing Cloud

E-posta pazarlaması, segmentasyon, kampanya otomasyonu ve müşteri etkileşimlerini güncel veriyle yönetin.

Marketing Cloud’u Keşfedin

CloudOffix Helpdesk Cloud

Müşteri taleplerini, hizmet geçmişini ve destek süreçlerini satış ve pazarlama verileriyle bağlantılı yönetin.

Helpdesk Cloud’u Keşfedin

About IYS Integration

Find answers to common questions about how İYS integration works and connects consent data with your business processes.

What does İYS integration enable?

It helps centralize commercial electronic communication consents collected across different channels, connect them with the relevant customer records, and synchronize consent data with İYS.

Can consent data be used in CRM processes?

Yes. Consent status can be connected with customer profiles, sales opportunities, campaigns, and service records, giving teams visibility into current communication preferences before contacting a customer.

What happens when a customer withdraws consent?

Opt-outs and preference changes can be reflected in the central customer record based on defined integration rules, allowing relevant marketing processes to be updated accordingly.

Can IYS integration work with existing CRM and marketing systems?

Yes. The integration can be designed around your organization’s existing technology environment. Data sources, customer identities, communication channels, and related processes are assessed as part of the implementation.

Does IYS integration guarantee legal compliance?

No. IYS integration provides the technology needed to manage consent records and communication preferences in a more controlled and traceable way. Legal compliance also depends on your organization’s processes, use of data, and applicable regulatory requirements.